Pakistan Shoe Design Hub (PSDH), inaugurated on August 28, 2021, is a flagship project of Government of Punjab. CDI conceived the project in collaboration with PFMA with the objective to provide indigenous and affordable designs and market intelligence to the footwear cluster companies. Mr. Razak Dawood, Advisor to PM for Commerce and Investment of Pakistan was the chief guest of the inaugural ceremony of PSDH. Ms. Tayyaba Kamal, Project Director, CDI and Mr. Imran Malik, Chairman Pakistan Footwear & Manufacturers Association (PFMA) / MD Bata along with major PFMA members attended the ceremony.